Latin America: Millicom launches free apps to streaming video to enhance mobile data

Millicom selecciona HarmonicMillicom announced it will offer free applications that will allow users to access services OTT, como video streaming, through their mobile devices, intended to enhance the mobile data business and the adoption of smartphones in Latin America.

Applications are available for postpaid customers, they can access the content as Qello (HD streaming of concerts and music documentaries), Tigo Music, Gameloft -to access games online.

For customers in the prepaid mode, free apps are designed with themed entertainment, health, fitness y comidas, besides local content.

“The use of mobile lines continues to grow and now our smart application service will reinforce this crucial change of use of voice data using mobile devices. It is a key part of our strategy to provide a digital lifestyle and strengthen customer loyalty with attractive services and packages,” concluyó Hans-Holger Albrecht, CEO and President of Millicom.

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